603-930-7757 @charmlab

Is it time for a Website Redesign?

This is a question that most small business owners struggle with every 1-2 years. After all, a website redesign project is a big commitment, not only in dollars but also in time. Small business owners know that their website is an integral part of their business and reputation. An outdated website conveys many things to customers and prospects, usually none of them good.

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Starting a New Business? Top 3 Social Media Mistakes Owners make

At CharmLab, we work long-term with clients to help them grow their business volume and hone their message and content in New Hampshire where we are based, and many more across the U.S.A.

After helping so many new business owners launch their branding and online properties, we have learned a few big, yet very common mistakes that business owners make when starting their online marketing programs.

Most new businesses can figure out a business card, a logo and pricing of their services. But where the rubber meets the road, business owners don't use FREE Social Media platforms to move the needle and attract new business.

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SEO should be about Customers, not Search Engines

Search Engine Optimization or SEO is one of those acronyms that make business owners cringe. Every time you read an article, see a video or get an annoying call to "Claim your Google listing", people are telling you different things about how to improve your SEO. Keywords, meta tags, meta descriptions, a lot of the things that once were important, no longer are. Check out our 17 SEO Myths.

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Is Google your best friend or enemy? Improve your search relationship

If you are like most business owners I know, the mere mention of Google has you cowering in a corner. They are like the hottest person in school and you have to go out our your way to get them to notice you because they have plenty of others vying for their attention. As the leader of the pack, other search engines usually follow their lead, so almost anything you do to improve your Google ranking with other search engines.

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How much does a website cost?

If you build websites, it's a question that you get asked all the time, "How much does a website cost?" My short reply is “How much does a car cost?’’ As most developers know, this analogy is fitting because the cost depends on many factors: size, performance, functionality, design, platform, etc. There's no standard price. You have to decide what's best for your company and your budget.

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